On Monday, I have my bi-annual performance review - in 2006, I was tasked with publish two journal papers and a set of choices of a third journal or refereed chapter.
Since starting at ANU in 2006, I’ve published the following…
Chapters (4)
In press
- Hughes, A and Dann, S. “Australia” in Lees-Marshment, J and , Global Political Marketing, Taylor-Franice Routledge.
- Hassan, Dann, Kamal and Nicholls, “Market Opportunities from Cultural Value Convergence and Functional Food: The Experiences of the Malaysian Marketplace” in Lindgreen, A and Hingley, M Opportunities from Ethnic Diversity: Food Marketing in the Age of Fusion and Fragmentation, Gower, UK.
- Hassan, S, Dann, S Kamal, K and de Run, E (2008) Influence of the Halal Certification Mark in Food Product Advertisements in Malayasia in Lindgreen, A and Hingley, M Opportunities from Ethnic Diversity: Food Marketing in the Age of Fusion and Fragmentation, Gower, UK.
Chapters (under review)
- Dann, S. E-Novation Deployment - Creating New “Spaces” and Distribution Using E-Novation, in Pattinson, H and Low, D (forthcoming) E-Novation for Competitive Advantage in Collaborative Globalization: Technologies for Emerging E-Business Strategies, IGI Global
Journals (8)
In press
- Hughes, A and Dann, S Political Marketing and Stakeholder Engagement, Marketing Theory
- Fry, ML and Dann, S Reconsidering road safety metrics towards a sustainable future, Australasian Marketing Journal
- Dann, S Applying Services Marketing Principles to Postgraduate Supervision, Quality Assurance in Education
Published
- Dann, S. (2008) Adaptation and Adoption of the American Marketing Association (2007) Definition for Social Marketing, Social Marketing Quarterly, 14(2) 1-9
- Dann S, and Hughes A, (2008) Australian Political Marketing after Kevin07: Lessons from the 2007 Federal Election, Monash Business Review, 4 (1) April 2008
- Dann, S (2007) “Reaffirming the Neutrality of the Social Marketing Tool Kit: Social Marketing as a Hammer, and Social Marketers as Hired Guns” SMQ 13(1) 54-62
- Dann, S. Harris, P, Mort, G. Fry, M.L. and Binney W (2007) Reigniting the Fire : A contemporary research agenda for social, political and non profit marketing, Journal of Public Affairs, 7 pp291-304
- Dann, S (2007) “Lifestyle sponsorships and player lifestyle breaches: Opportunity, not loss” Monash Business Review [Full Paper online at http://www.buseco.monash.edu.au/gsb/mbr/full-papers.php ]
This list deliberately excludes published conference papers (18), conference paper under review (4) and any paper currently under peer review at a journal (3). Oh, and the books, since they’re not on the review.
The only problem with the frenzied work and publication load as been the inability to blog a lot of the materials I’ve worked on since the blind reviews aren’t that blind if someone can google down my work on the blog. Still, not a bad haul for someone on a “heavy teaching” load.


