2008 Annual Report – The Year in Work Recognised Outputs

By | November 11, 2008

The To Done List from 2008 (thus far…)

I do need to preface this list by pointing out that I’ve included the blanks on the annual report to indicate what my workplace recognises as outcomes in a year. I still feel a little bit disgruntled with the performance for 2008 (three rejected papers, a few missed shots, and some stuff from 2007 which I haven’t converted into anything yet is getting towards time expiry.)

It’s small wonder I’m feeling tired.

MMIB Annual Report 2008

(a) Research Grants
Vice Chancellor’s Travel Grant, $7000, ANU VC Office Conference Travel and Presentation Grant to attend the 1st World Social Marketing Conference in Brighton, UK, September 29-30

(b) Publications
Books – Nil
Books – Accepted for Publication – Nil
Edited Volumes – Nil
Edited Volumes – Accepted for Publication – Nil
Chapters in Edited Volumes – Nil

Chapters in Edited Volumes – Accepted for Publication (4)

  • Hughes, A and Dann, S. “Australia” in Lees-Marshment, J, Global Political Marketing, Taylor-Franice Routledge.
  • Hassan, Dann, Kamal and Nicholls, “Market Opportunities from Cultural Value Convergence and Functional Food: The Experiences of the Malaysian Marketplace” in Lindgreen, A and Hingley, M Opportunities from Ethnic Diversity: Food Marketing in the Age of Fusion and Fragmentation, Gower, UK.
  • Hassan, S, Dann, S Kamal, K and de Run, E (2008) Influence of the Halal Certification Mark in Food Product Advertisements in Malayasia in Lindgreen, A and Hingley, M Opportunities from Ethnic Diversity: Food Marketing in the Age of Fusion and Fragmentation, Gower, UK.
  • Dann, S. E-Novation Deployment – Creating New “Spaces” and Distribution Using E-Novation, in Pattinson, H and Low, D (forthcoming) E-Novation for Competitive Advantage in Collaborative Globalization: Technologies for Emerging E-Business Strategies, IGI Global

Refereed Journal Publications (3)

  • Dann, S (2008) Applying Services Marketing Principles to Postgraduate Supervision, Quality Assurance in Education, 16 (4) 333-346
  • Dann, S. (2008) Adaptation and Adoption of the American Marketing Association (2007) Definition for Social Marketing, Social Marketing Quarterly, 14(2) 1-9
  • Dann S, and Hughes A, (2008) Australian Political Marketing after Kevin07: Lessons from the 2007 Federal Election, Monash Business Review, 4 (1) April 2008

Refereed Journal Publications – Accepted for Publication (3)

  • Hughes, A and Dann, S Political Marketing and Stakeholder Engagement, Marketing Theory (2009)
  • Dann, S “Redefining Social Marketing: Adapting and adopting contemporary commercial marketing thinking into the social marketing discipline”, Journal of Business Research (2009)
  • Fry, ML and Dann, S Reconsidering road safety metrics towards a sustainable future, Australasian Marketing Journal (2010)

Professional Publications (1)

  • Lessons from Kevin 07 (Australian Political Marketing after Kevin07: Lessons from the 2007 Federal Election) Stephen Dann, Andrew Hughes

Refereed Conference Proceedings (7)

  • Dann, S. (2008), Redefining Social Marketing: Adapting and adopting contemporary commercial marketing thinking into the social marketing discipline, World Social Marketing Conference, Brighton and Hove City, England, 29-30 September 2008
  • Dann, S. (2008) A Leximancer analysis of social marketing definitions versus social marketing literature, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Dann, S. (2008) Sponsorship Asset Development: A conceptual model of B2B factors in sponsorship, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Hughes, A Dann, S and Neale, L (2008) “Exploring the application of Personal Brands and Opinion Leadership in Political Marketing”, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Hughes, A and Dann, S (2008) “Customers, consumers, partners, society and the political party: Stakeholders in Australian Political Marketing”, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Dann, S. (2008) Political marketing and voter relationship marketing, Australasian Political Science Association 2008 Conference, School of Political Science and International Studies, University of Queensland, 6 – 9 July 2008
  • Dann, S, (2008) Lifestyle Sponsorships: Social Change through sports sponsorship, Sixth Sports Marketing Association Conference, University of Southern Queensland, 16-19 July, Gold Coast

Reports – Nil

(c) Conference and Seminar Presentations

Conference Presentations (8)

  • Dann, S. (2008), Redefining Social Marketing: Adapting and adopting contemporary commercial marketing thinking into the social marketing discipline, World Social Marketing Conference, Brighton and Hove City, England, 29-30 September 2008
  • Dann, S. (2008), Reignite the Fire: Contemporary issues in social marketing World Social Marketing Conference, Brighton and Hove City, England, 29-30 September 2008
  • Dann, S. (2008) A Leximancer analysis of social marketing definitions versus social marketing literature, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Dann, S. (2008) Sponsorship Asset Development: A conceptual model of B2B factors in sponsorship, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Hughes, A Dann, S and Neale, L (2008) “Exploring the application of Personal Brands and Opinion Leadership in Political Marketing”, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Hughes, A and Dann, S (2008) “Customers, consumers, partners, society and the political party: Stakeholders in Australian Political Marketing”, Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Dann, S. (2008) Political marketing and voter relationship marketing, Australasian Political Science Association 2008 Conference, School of Political Science and International Studies, University of Queensland, 6 – 9 July 2008
  • Dann, S, (2008) Lifestyle Sponsorships: Social Change through sports sponsorship , Sixth Sports Marketing Association Conference, University of Southern Queensland, 16-19 July, Gold Coast

Seminar Presentations (other than MMIB presentations) (3)

  • Dann, S Redefining Social Marketing London Metropolitan Business School, London Metropolitan University, Stapleton House, 25 Sept. 2008
  • Dann, S Teaching the internet to non geek marketing / commerce students BarCamp, Canberra 19 April 19, 2008
  • Dann, S and Jackson, G Using GTD methods BarCamp, Canberra 19 April 19, 2008

Conferences Attended (4)

  • Dann, S. World Social Marketing Conference, Brighton and Hove City 29-30 September 2008
  • Dann, S. Australian and New Zealand Marketing Academy Conference, Sydney, 1-3 December 2008
  • Dann, S. Australasian Political Science Association 2008 Conference, School of Political Science and International Studies 6 – 9 July 2008
  • Dann, S Sixth Sports Marketing Association Conference, University of Southern Queensland 16-19 July, Gold Coast

4. Outreach and Administration

  • Co-ordinator of the Masters of Marketing programme, School of Management, Marketing & International Business
  • Chair of PhD thesis committees, Gita Gayatri, MMIB, Siti Hassan, MMIB, Tony McMullan, MMIB
  • Member, Australian and New Zealand Marketing Academy Conference Institutional Members Group
  • Invited Speaker, John XXIII College’s Faculty of Economics and Commerce Dinner.
  • Committee Member for School of Management, Marketing & International Business Education Committee, College of Business and Economics IT infrastructure committee, and CBE Masters Degree Convenors Committee
  • Member, Editorial Advisory Boards of Journal of Management Science, African Journal of Business Management, International Journal of E-Services and Mobile Applications and Journal of Advertising, Public Relations and Marketing
  • Ad-hoc Reviewer of the journal of Marketing Theory, Journal of Internet Commerce, INNOVAR: Journal of Administrative and Social Sciences, World Social Marketing Conference, Australian and New Zealand Marketing Academy Conference
  • Member, DrinkWise Australia Social Marketing Advisory Committee.
  • Course Coordinator MKTG2031 Consumer Behaviour, MKTG7050 Consumer Behaviour and Analysis, MKTG2032 E-Marketing and MKTG7037 Electronic Marketing.
  • Thesis Marking – Ms Elisabeth Jensen, Master of Business, CQU
  • Discussant, “Elite athlete financing” Government Managing Risk through the direct lender installment loans, Crawford School of Economics and Government, The Australian National University 4-5 August 2008
  • Named one of 18 international Senior Social Marketing Experts at the World Social Marketing Conference 2008
  • News Coverage; ; Rudd’s savvy marketing helped win election: researchers, ABC News, May 1, 2008; Australia elections now more like US: academics, ABC Radio Australia, May 1, 2008; Me-tooism backfired on Lib campaign, The Australian, May 2, 2008; Rudd on Time’s most influential list, The Age, May 2, 2008; Howard’s brand was stuck in a rut, Canberra Times, May 2, 2008; Johnnie’s poll corollary, The Geelong Advertiser, May 3; Selling politics, ANU Reporter, Winter 2008, http://news.anu.edu.au/?p=637