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	<title>Stephendann.com &#187; Marketing</title>
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	<link>http://stephendann.com</link>
	<description>One marketer, one blog, many words</description>
	<lastBuildDate>Mon, 26 Jul 2010 13:45:45 +0000</lastBuildDate>
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		<title>Frustration</title>
		<link>http://stephendann.com/2010/07/26/frustration/</link>
		<comments>http://stephendann.com/2010/07/26/frustration/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 13:45:45 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1508</guid>
		<description><![CDATA[Playing HvZ today was pretty awesome.  Camaraderie by armband, instant team formation, collaboration and working together on little more than acknowledging that if you have a bandana and a nerf gun, you&#8217;re on my side (and a headband, you&#8217;re not on my side).  Patrolling around campus, running escort, working with a bunch of different teams.  [...]]]></description>
			<content:encoded><![CDATA[<p>Playing HvZ today was pretty awesome.  Camaraderie by armband, instant team formation, collaboration and working together on little more than acknowledging that if you have a bandana and a nerf gun, you&#8217;re on my side (and a headband, you&#8217;re not on my side).  Patrolling around campus, running escort, working with a bunch of different teams.  All of it was an amazing spirit of community in action.  The sort of thing that the university sector used to pride itself on creating as just part of the day to day life of a student.</p>
<p>Hell, university recruiters keep trying to sell the Uni on its extra cirricular activity.  We run something like HvZ for free, and the ANU Media should be all over it saying how damn awesome it is to see the game bringing students together from all walks of campus.</p>
<p>Unfortunately, tonight, someone on campus called the <strong><em>media</em> </strong>(not the police or campus security) to file a false report against the game.  Thankfully ANU Security and ANU Media explained about Humans versus Zombies, backed us up, and supported our side of the story.  The consequence of that person&#8217;s actions has been pretty serious in terms of changing our gameplay &#8211; we already had a bunch of rules prohibiting dangerous looking guns, cammo gear was out, and we&#8217;ve gone out of our way not to be idiots.  Now we&#8217;re under tighter rules, and a more stringent set of conditions, and there&#8217;s a threat of a post-game review by Chancellery which is probably going to go badly.  I want to think that the University will be awesome, and I want to believe that the game will be running in Semester 1 2011, but I just don&#8217;t have a good feeling about it.</p>
<p>One big problem is that there&#8217;s a whole bunch of people on the campus pissed off that we seem to be having fun, and enjoying being on the university, and being so goddamn young and YOU KIDS GET OFF THE UNIVERSITY LAWN type attitudes to the game.  I just have this wretched feeling that these would be the very same people who decry the lack of university spirit, and how students these days are just here to attend class and leave.</p>
<p>The flipside to this has been the incredibly reasoned calm from the moderators, most of the community, and the ANU Security.  This is probably what bugs me most &#8211; the HvZ team has gone out of their way to work with the University to make the game safe, playable and low impact, and we&#8217;ve had this happen.</p>
<p>It&#8217;s so frustrating because it&#8217;s killed a whole lot of joy out of the game for me tonight after feeling pretty damn awesome about it previously.</p>
<p>I don&#8217;t much feel like playing knowing that the whole fate of the game is on a knife edge.  Particularly since I only have a black wardrobe, and I&#8217;d hate to see the students get their game banned because someone freaked out at the lecturer&#8217;s dress sense.</p>
<p>For a brief period, this was a crowning moment of awesome. We were having fun.</p>
<p>Guess that&#8217;s just not allowed so much anymore.</p>
]]></content:encoded>
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		<item>
		<title>Humans versus Zombies Winter Game 2010</title>
		<link>http://stephendann.com/2010/07/25/humans-versus-zombies-winter-game-2010/</link>
		<comments>http://stephendann.com/2010/07/25/humans-versus-zombies-winter-game-2010/#comments</comments>
		<pubDate>Sun, 25 Jul 2010 12:24:04 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1454</guid>
		<description><![CDATA[Insofar as you can be ready for a zombie outbreak, I think I&#8217;m ready. The HvZ game is a week long tag game, with nerf darts on the side of humanity, and full palm tags on the side of the zombies.  They have the numbers (what with only ever being stunned, and us having one [...]]]></description>
			<content:encoded><![CDATA[<p>Insofar as you can be ready for a zombie outbreak, I think I&#8217;m ready.</p>
<p>The HvZ game is a week long tag game, with nerf darts on the side of humanity, and full palm tags on the side of the zombies.  They have the numbers (what with only ever being stunned, and us having one life before we&#8217;re turned).  It was strange tonight, sitting up in 1070, tagging my darts and loading up belt clips of ammo.   I can&#8217;t put my finger on it but I do believe that the preparation process was both calming (there&#8217;s a level of zen when you&#8217;re in repeated task based activity), and a sense of game based forboding.</p>
<p>In the game, I am armed. Well armed. Stupidly well armed.  I have a small arsenal that could support a squad, and we could hold off an interesting volume of zombie assaults.  This is a problem in itself &#8211; I&#8217;m <a href="http://tvtropes.org/pmwiki/pmwiki.php/Main/GenreSavvy">genre savvy </a>in a genre trope driven game.  We&#8217;ve got squads, and arsenal, and a weapons locker. Basically, enough cargo to spark one of those &#8220;Let&#8217;s remove the weapons stash to make it complicated for the survivors&#8221; moments in the story line. Really, I need a weapons caddy. Having more guns that you can carry has drawbacks beyond the usual genre issues- you can&#8217;t carry them and fire them.  Admittedly, I probably don&#8217;t need three machine guns, two shotguns, four pistols and Vera.</p>
<p>Which brings me to the genre savvy problems.  The game runs from Monday to Saturday. I am equipped with the following genre elements</p>
<ul>
<li>A comical buddy sidekick (Hi Andy)</li>
<li>A squad of hardened veterans (Paranoia in Pajenka)</li>
<li>An apprentice (technically, one of squad was a former student)</li>
<li>Genre Savviness</li>
<li>A BFG (three bfg)</li>
<li>Named Weapons</li>
<li>The arsenal</li>
<li>Being the old man. </li>
<li>Starring the in the sequel (Not as bad as two of my squad &#8211; one is now in the third game, and <em>he&#8217;s mentoring new recruits. </em>The other <em>starred in the original and returns for the third act)</em></li>
</ul>
<p>We&#8217;re up against the <a href="http://tvtropes.org/pmwiki/pmwiki.php/Main/SortingAlgorithmOfMortality">Sorting Algorithm Of Mortality</a>.  We&#8217;re so screwed.  (Did I mention the two from my squad are going to the secret midnight mission? No? Well, let&#8217;s see if anyone comes back from that run)</p>
<p> </p>
<p>It&#8217;s going to be a long week, or a really damn short one.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Wild Card</title>
		<link>http://stephendann.com/2010/07/15/the-wild-card/</link>
		<comments>http://stephendann.com/2010/07/15/the-wild-card/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 03:37:09 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1249</guid>
		<description><![CDATA[Every now and then, you just have to play the wild card into the mix.]]></description>
			<content:encoded><![CDATA[<p><a href="http://stephendann.com/wp-content/uploads/2010/07/The-Wild-Card.png"><img class="aligncenter size-full wp-image-1250" title="The-Wild-Card" src="http://stephendann.com/wp-content/uploads/2010/07/The-Wild-Card.png" alt="" width="424" height="600" /></a>Every now and then, you just have to play the wild card into the mix.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Slippery Slope</title>
		<link>http://stephendann.com/2010/07/15/slippery-slope/</link>
		<comments>http://stephendann.com/2010/07/15/slippery-slope/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 02:33:21 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1449</guid>
		<description><![CDATA[Not quite a metaphor.]]></description>
			<content:encoded><![CDATA[<p>Not quite a metaphor.<div id="attachment_1450" class="wp-caption aligncenter" style="width: 310px"><a href="http://stephendann.com/wp-content/uploads/2010/07/borenore-slippery-dip.jpg"><img class="size-medium wp-image-1450" title="Slippery slide" src="http://stephendann.com/wp-content/uploads/2010/07/borenore-slippery-dip-300x225.jpg" alt="Slippery slide" width="300" height="225" /></a><p class="wp-caption-text">Slippery slide</p></div></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Today is a good day.</title>
		<link>http://stephendann.com/2010/07/12/today-is-a-good-day/</link>
		<comments>http://stephendann.com/2010/07/12/today-is-a-good-day/#comments</comments>
		<pubDate>Mon, 12 Jul 2010 03:37:58 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1253</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><a href="http://stephendann.com/wp-content/uploads/2010/07/personalchaos.jpg"><img class="aligncenter size-full wp-image-1254" title="personalchaos" src="http://stephendann.com/wp-content/uploads/2010/07/personalchaos.jpg" alt="" width="720" height="720" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>links for 2010-07-09</title>
		<link>http://stephendann.com/2010/07/09/links-for-2010-07-09/</link>
		<comments>http://stephendann.com/2010/07/09/links-for-2010-07-09/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 13:05:00 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/2010/07/09/links-for-2010-07-09/</guid>
		<description><![CDATA[3 Popular Image Licenses You Need To Be Familiar With Before Using Someone’s Photos (tags: c15_Social_Impact)]]></description>
			<content:encoded><![CDATA[<ul class="delicious">
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/Makeuseof/~3/vnfvM4Ew118/">3 Popular Image Licenses You Need To Be Familiar With Before Using Someone’s Photos</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c15_Social_Impact">c15_Social_Impact</a>)</div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>links for 2010-07-08</title>
		<link>http://stephendann.com/2010/07/08/links-for-2010-07-08/</link>
		<comments>http://stephendann.com/2010/07/08/links-for-2010-07-08/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 13:02:06 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/2010/07/08/links-for-2010-07-08/</guid>
		<description><![CDATA[What she said: Women are not broken edition Forget feminism 101, let&#039;s try some feminism 099. It&#039;s not credit-bearing, but the texts are cheap. (tags: sddc)]]></description>
			<content:encoded><![CDATA[<ul class="delicious">
<li>
<div class="delicious-link"><a href="http://shakespearessister.blogspot.com/2010/07/what-she-said-women-are-not-broken.html">What she said: Women are not broken edition</a></div>
<div class="delicious-extended">Forget feminism 101, let&#039;s try some feminism 099. It&#039;s not credit-bearing, but the texts are cheap.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
</ul>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>links for 2010-07-06</title>
		<link>http://stephendann.com/2010/07/06/links-for-2010-07-06/</link>
		<comments>http://stephendann.com/2010/07/06/links-for-2010-07-06/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 13:01:25 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/2010/07/06/links-for-2010-07-06/</guid>
		<description><![CDATA[How to Really Begin Adding Value (tags: c06_Creation_Delivery_Exchange) FAQ: what do you mean by “Not my Nigel”? (feminist abbreviations/jargon) &#34;shorthand for a common defensive reaction of many women to feminist observations and explanations of widespread sexist activity and sexist motivations, which is that while certainly some other men are oppressively sexist, their particular partners/sons/fathers/brothers couldn’t [...]]]></description>
			<content:encoded><![CDATA[<ul class="delicious">
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/DumbLittleMan/~3/kYKjXUh8bAw/how-to-really-begin-adding-value.html">How to Really Begin Adding Value</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c06_Creation_Delivery_Exchange">c06_Creation_Delivery_Exchange</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://finallyfeminism101.wordpress.com/2007/04/17/faq-what-do-you-mean-by-not-my-nigel-feminist-abbreviationsjargon">FAQ: what do you mean by “Not my Nigel”? (feminist abbreviations/jargon)</a></div>
<div class="delicious-extended">&quot;shorthand for a common defensive reaction of many women to feminist observations and explanations of widespread sexist activity and sexist motivations, which is that while certainly some other men are oppressively sexist, their particular partners/sons/fathers/brothers  couldn’t possibly be part of the problem&quot;</p>
<p>We&#039;re all part of the problem when we&#039;re not actively trying to part of a better option. Me included.</p></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/snarkmarket/~3/wV60PzS7npI/5645">Waiting for Superman</a></div>
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<div class="delicious-extended">I CAN HAZ CAT LIFE BLOG NAO?</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/Feministing/~3/zKaFQ8hrk_M/021375.html">Personal is Political: cleaning house</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://shakespearessister.blogspot.com/2010/06/defensiveness-as-signpost-of-privilege.html">Defensiveness as a Signpost of Privilege</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/MarkPack/~3/oiYHTuaytLU/">The coalition agreement: political reform</a></div>
<div class="delicious-extended">UK Political reform policy platform.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/ICanHasCheezburger/~3/0T7EjaqBadM/">Can YOU see the bunny face?</a></div>
<div class="delicious-extended">Once seen, angry bunny cannot be unseen.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/C8IpnfsQmMA/augmented_reality_gets_its_own_standardized_logo.php">Augmented Reality Get Its Own Standardized Logo</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c14_Beyond_the_web">c14_Beyond_the_web</a>)</div>
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<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/NTioY5NUVRc/how-do-you-solve-a-p.html">How do you solve a problem like denialism?</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://www.savagechickens.com/2010/06/planning-ahead.html">Planning Ahead</a></div>
<div class="delicious-extended">It&#039;s worth scheduling a spare hour or two for panic.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c04_E-Marketing_Planning">c04_E-Marketing_Planning</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/LaurelPapworth-OnlineCommunities-AustraliaAndGlobal/~3/zYsh-slryPE/">Influencers and Social Media Experts</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c12_Social_Media">c12_Social_Media</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://www.beawesomeonline.com/my-toolbox">Catherine’s toolbox: How to get paid over the internet</a></div>
<div class="delicious-extended">Getting the money.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c11_applications_of_emarketing">c11_applications_of_emarketing</a>)</div>
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<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c15_Social_Impact">c15_Social_Impact</a>)</div>
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<div class="delicious-link"><a href="http://www.labnol.org/internet/access-computer-files-over-internet/13816/">Access Files on your Computer from Anywhere</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c11_applications_of_emarketing">c11_applications_of_emarketing</a>)</div>
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<div class="delicious-link"><a href="http://hoydenabouttown.com/20100608.7599/feministhulk-talks-to-ms/">feministhulk talks to Ms.</a></div>
<div class="delicious-extended">Feministhulk FTW</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://katecarruthers.com/blog/2010/06/digital-revolution-not-going-away/">The digital revolution is not going away</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c15_Social_Impact">c15_Social_Impact</a>)</div>
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<div class="delicious-link"><a href="http://www.uic.edu/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/3036">Digital materiality? How artifacts without matter, matter</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c01_Intro_to_Emarketing">c01_Intro_to_Emarketing</a> <a href="http://delicious.com/stephendann/c06_Creation_Delivery_Exchange">c06_Creation_Delivery_Exchange</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/Makeuseof/~3/2ImIDUqzWoc/">How To Add Live Web Pages To A PowerPoint Slide</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c00-assessmentadvice">c00-assessmentadvice</a>)</div>
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<li>
<div class="delicious-link"><a href="http://designblog.theirisnetwork.org/2010/06/09/making-games-is-hard/">Making games is hard: On the barriers that women face</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c15_Social_Impact">c15_Social_Impact</a>)</div>
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<li>
<div class="delicious-link"><a href="http://www.fugitivus.net/2010/06/10/on-interpersonal-badness/">On Interpersonal Badness</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/LifeHack/~3/3Sy-1Td5NXU/its-time-to-manage-your-online-personal-brand.html">It’s Time to Manage Your Online Personal Brand</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c07_Branding_and_Promotion">c07_Branding_and_Promotion</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feeds.lifehacker.com.au/~r/LifehackerAustralia/~3/5YX2JoFewSA/">Roc Is An In-Browser Music Maker, No Musical Expertise Necessary</a></div>
<div class="delicious-extended">Online loops and samples development system</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a> <a href="http://delicious.com/stephendann/c11_applications_of_emarketing">c11_applications_of_emarketing</a>)</div>
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<li>
<div class="delicious-link"><a href="http://finallyfeminism101.wordpress.com/2010/06/11/feminism-friday-how-can-men-express-sexual-interest-in-a-feminist-way/">Feminism Friday: How can men express sexual interest in a feminist way?</a></div>
<div class="delicious-extended">No matter how charming and/or forthright you attempt to be, you may just not be her “cup of tea” – perhaps never, perhaps just not right now. No matter how much you like somebody, there’s nothing you can do to make them like you just as much. That’s just how life is – there are many women out there pining for men who don’t find them appealing too – being a decent person is not enough on its own to guarantee anyone a fulfilling sexual partnership.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/ICanHasCheezburger/~3/0XQQbNQg97g/">Sometimes,</a></div>
<div class="delicious-extended">Basement cat being adorable</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/YEENMC93lIw/military_grade_augmented_reality_could_redefine_modern_warfare.php">Military-Grade Augmented Reality Could Redefine Modern Warfare</a></div>
<div class="delicious-extended">It&#039;s military at the moment, although this type of tech tends to commercialise quite quickly.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c14_Beyond_the_web">c14_Beyond_the_web</a>)</div>
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<li>
<div class="delicious-link"><a href="http://feministphilosophers.wordpress.com/2010/06/13/ahh-sweden/">Ahh, Sweden</a></div>
<div class="delicious-extended">But laws reserving at least two months of the generously paid, 13-month parental leave exclusively for fathers — a quota that could well double after the September election — have set off profound social change</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/igLn4YilML4/what-i-got-wrong-abo.html">What I got wrong about women in science</a></div>
<div class="delicious-extended">Good people—people who aren&#039;t supremacists of any sort—can and do act in ways that support systemic discrimination. We do this, not because we&#039;re full of hate, but because we&#039;re full of other lessons we learned as kids</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/fIJ5RgETe3c/peer-review-provides.html">Peer review provides £209,976,000 public subsidy to commercial publishers</a></div>
<div class="delicious-extended">It bugs me that my job requires unpaid overtime to 3rd party commercial agencies in the review process so they can publish commercially valuable materials behind a paywall.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/eIRq_Pw5J5k/blockchalk-shares-lessons-lear.php">BlockChalk Shares &quot;Lessons Learned&quot; From Raising Seed Funding</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c10_Implementation">c10_Implementation</a>)</div>
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<li>
<div class="delicious-link"><a href="http://feeds.lifehacker.com.au/~r/LifehackerAustralia/~3/TBCNdl-U6wE/">Flickr Releases &quot;Request To License&quot;; Anyone Can Easily Sell Their Photos</a></div>
<div class="delicious-extended">Flickr has taken the relationship they have with Getty Images a step further, making it incredibly simple for any Flickr user to make their photography available for inclusion in the Getty catalog</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c11_applications_of_emarketing">c11_applications_of_emarketing</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/z4Ha1Nd5sPk/nine-things-you-need.html">Nine things you need to know about the net</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a> <a href="http://delicious.com/stephendann/c01_Intro_to_Emarketing">c01_Intro_to_Emarketing</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/ICanHasCheezburger/~3/gWt0wk4B1eM/">The battle between good and evil.</a></div>
<div class="delicious-extended">LOLCat win.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feministphilosophers.wordpress.com/2010/06/24/men-and-feminism/">Men and Feminism</a></div>
<div class="delicious-extended">In case anyone wonders why I&#039;m in feminism beyond the whole equality issue, there&#039;s this whole thing about it not being man hating, man destroying or anti-maile. Cos y&#039;know, equality is pretty awesome.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/iHwIVlo4WfY/i-have-noticed-that.html">&quot;I have noticed that you failed to come into the lab on several weekends&quot;</a></div>
<div class="delicious-extended">It&#039;s like that around work between Semester 1 and Semester 2</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/AuP3hfjutm4/monkey-pirate-robot-.html">Monkey-Pirate-Robot-Ninja-Zombie: Rock Paper Scissors 9.0</a></div>
<div class="delicious-extended">This should be the mandatory start of any grade appeal.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/Feministing/~3/2MPCc1JRibg/021678.html">Australian government announces world-first body image initiative</a></div>
<div class="delicious-extended">disclosing and avoiding the digital enhancement of images; banning ultra-thin female models or overly muscular male ones, in addition to models under the age of 16 to advertise adult clothes; employing a greater diversity of ethnicities and model body sizes; eschewing editorial and advertising content that promotes negative body image through rapid weight loss and cosmetic surgery, and, for retailers, carrying a wider variety of clothing sizes that better reflects the demands of the community.&quot;</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/soc-mktg%2C">soc-mktg,</a> <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://finallyfeminism101.wordpress.com/2007/04/03/faq-ive-got-nothing-against-equal-rights-for-women-but-weve-got-that-so-isnt-feminism-nowadays-just-going-too-far">FAQ: I’ve got nothing against equal rights for women, but we’ve got that, so isn’t feminism nowadays just going too far ?</a></div>
<div class="delicious-extended">Feminism 101 briefing on the &quot;Why do we still need feminism?&quot; question</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/MarkPack/~3/u8d81DMLH1Q/">A quiet fair pay revolution</a></div>
<div class="delicious-extended">The intention is that the best paid will receive no more than 20 times the salary of the lowest paid.</p>
<p>If you&#039;re the best and you want more pay, raise the rates for the lowest. It&#039;s that easy.</p></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/zephoria/thoughts/~3/nV3Vs5wYPO8/risky-behaviors-and-online-safety-a-2010-literature-review.html">Risky Behaviors and Online Safety: A 2010 Literature Review</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c15_Social_Impact">c15_Social_Impact</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/W2TS7wjlnao/ipad-home-automation.html">iPad home automation</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c14_Beyond_the_web">c14_Beyond_the_web</a>)</div>
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<div class="delicious-link"><a href="http://feeds.lifehacker.com.au/~r/LifehackerAustralia/~3/HKj2AAiBdKY/">Wi-Fi Analyzer Finds The Best Hotspots, Improves Your Home Network</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c14_Beyond_the_web">c14_Beyond_the_web</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/ICanHasCheezburger/~3/hJO6_Oxm6YA/">Video: Kitteh’s Birthday Card</a></div>
<div class="delicious-extended">The world needs more cats getting bithday cards.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/typepad/sethsmainblog/~3/6kmy7JylxLY/the-200-slide-solution.html">The 200 slide solution</a></div>
<div class="delicious-extended">Hey kids! Watch as Seth Godin tries to steal the core of Pecha Kucha!</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sdd.">sdd.</a>)</div>
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<div class="delicious-link"><a href="http://feedproxy.google.com/~r/360DI/~3/-lXLJitdJbM/">Mobile Marketing with the new iPhone 4</a></div>
<div class="delicious-extended">Next set of rules for the next version of the iPhone.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c13_m-commerce">c13_m-commerce</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://shakespearessister.blogspot.com/2010/07/sytycd-alex-twitch.html">SYTYCD: Alex &amp; Twitch</a></div>
<div class="delicious-extended">It&#039;s not even remotely my style of show, or dancing, but hell, I can spot an EPIC WIN when it&#039;s that epic.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/Makeuseof/~3/xrm1OG7c4X4/">7 Great Completely Free eBooks on Social Media You Have to Read</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/c12_Social_Media">c12_Social_Media</a>)</div>
</li>
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<div class="delicious-link"><a href="http://lookspring.co.uk/something-old-something-blue">Something old, something blue</a></div>
<div class="delicious-extended">Video gaming as a great place to meet and really understand someone &#8211; plus the cutest L4D cartoon ever.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
<li>
<div class="delicious-link"><a href="http://feedproxy.google.com/~r/boingboing/iBag/~3/Sy7WL3r4SjI/drug-smuggling-sub.html">Drug-smuggling sub</a></div>
<div class="delicious-extended">I know, submarines are on the list. However, this is a perfect example of creeping professionalism as everything in the world gets more sophisticated over time and opportunity.</div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
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<div class="delicious-link"><a href="http://hoydenabouttown.com/20100706.7790/asylum-seeker-fact-sheet-and-myth-buster/">Asylum Seeker Fact Sheet and Myth Buster</a></div>
<div class="delicious-tags">(tags: <a href="http://delicious.com/stephendann/sddc">sddc</a>)</div>
</li>
</ul>
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		<title>Pendulum Tour</title>
		<link>http://stephendann.com/2010/07/06/pendulum-tour/</link>
		<comments>http://stephendann.com/2010/07/06/pendulum-tour/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 00:06:58 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1251</guid>
		<description><![CDATA[Yup, that&#8217;s gonna be me at the Tivoli. Nov 3 and Nov 4. Date: Wed 03 Nov 2010 7:00PM Date: Thursday 04 Nov 2010 7:00PM Venue: The Tivoli 52 Costin Street Fortitude Valley QLD 4006   Ticketses secured&#8230;]]></description>
			<content:encoded><![CDATA[<p><a href="http://stephendann.com/wp-content/uploads/2010/07/dancing_cat-12753.gif"><img class="aligncenter size-full wp-image-1252" style="float: right;" title="dancing_cat-12753" src="http://stephendann.com/wp-content/uploads/2010/07/dancing_cat-12753.gif" alt="" width="320" height="407" /></a>Yup, that&#8217;s gonna be me at the Tivoli.</p>
<p>Nov 3 and Nov 4.</p>
<p>Date: Wed 03 Nov 2010 7:00PM</p>
<p>Date: Thursday 04 Nov 2010 7:00PM</p>
<p> Venue: The Tivoli<br /> 52 Costin Street<br /> Fortitude Valley QLD 4006</p>
<p> </p>
<p>Ticketses secured&#8230;</p>
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		<title>Red Dead Manipulation versus Red Dead Conclusion</title>
		<link>http://stephendann.com/2010/07/05/red-dead-manipulation-versus-red-dead-conclusion/</link>
		<comments>http://stephendann.com/2010/07/05/red-dead-manipulation-versus-red-dead-conclusion/#comments</comments>
		<pubDate>Sun, 04 Jul 2010 14:27:12 +0000</pubDate>
		<dc:creator>Stephen Dann</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://stephendann.com/?p=1339</guid>
		<description><![CDATA[If there&#8217;s one thing I hate more than a cutscene resolution, it&#8217;s an impossibly stupid act by the player&#8217;s character that leads out of a cut scene.  Especially since we&#8217;ve established that the player is more than capable of taking out 20+ opponents (Dead Eye + 22 shots = technically possible).  So watching my main [...]]]></description>
			<content:encoded><![CDATA[<p>If there&#8217;s one thing I hate more than a cutscene resolution, it&#8217;s an impossibly stupid act by the player&#8217;s character that leads out of a cut scene.  Especially since we&#8217;ve established that the player is more than capable of taking out 20+ opponents (Dead Eye + 22 shots = technically possible).  So watching my main character die to storyline related injuries was frustrating, disappointed, and ultimately hollow.</p>
<p>So I was very disappointed with the cut-scene forced ending of one of the late game sequences.</p>
<p>On the other hand, having been pushed into an end game by force than choice, I&#8217;ve finished Red Dead Redemption my way. Once more forced into a pistol draw showdown, I went to disarm my opponent, didn&#8217;t work, got killed, and respawned (turns out there&#8217;s only one end to be had. Annoying).  So, knowing if I got too close I&#8217;d trigger the cutscene, I deliberately failed the mission, and instead of a pistol duel, turned the ending into a long cinematic quality fight on the riverbank.</p>
<p>Details of my open sandbox gaming ending follow.</p>
<p><span id="more-1339"></span></p>
<p>If you want to resolve the matter of your father&#8217;s death at the hands of a nasty little thug, you don&#8217;t do it with a clean shot to the chest (or a head shot at 500 metres). Not amongst my people.</p>
<p>So, I fire a few warning shots at my opponent (out of game, I have wanted to kill the NPC for a while), and break the scripted story.  Then it gets to game ending I want.</p>
<p>[Transcript of the event]</p>
<p>I front my <span style="text-decoration: line-through;">game!</span>father&#8217;s killer, and shove him around a bit. I had plans, and those plans give way to anger at the site of the old man.</p>
<p>He draws his pistol on me rather than swap punches. He has the years, I have the stamina, and he&#8217;s a right nasty bastard. But he&#8217;s old, slow, and I&#8217;m as fast with a gun as my father. The rifle cracks, and the pistol drops from his hand into the river. The gun that killed my father won&#8217;t save this man tonight.</p>
<p>We swap punches, trading blows to the ribs, head and stomach. If he hurt me, I didn&#8217;t feel it.  More punches follow in a fairly one way passage of pummeling. I get some kicks in when he&#8217;s down, and I feel some satisfaction, taking the moment to enjoy the treating the man who gunned my father down like a mongrel dog.  It&#8217;s a mistake, as he grabs his rifle from the ground.</p>
<p>I dodge back, weave, and grab my lasso. He wants a gunfight, but I want vengance, and I want this to be a slow time for him to know he&#8217;s going to die. It don&#8217;t end easy,and on a given day, a rope&#8217;s no match for a bullet.  This time, my lasso finds it mark, and the rifle drops into the river. He&#8217;s down and hogtied on the bank before I&#8217;ve had a chance to think, or even realise if I&#8217;ve been hit.</p>
<p>I stop, and I consider my choices.</p>
<p>Execution style? Too quick</p>
<p>Tied to the back of the horse into the river?Too uncertain.</p>
<p>Railroad and traintracks? Too impersonal?</p>
<p>Dropped into a wolf pack? No.</p>
<p>No. There&#8217;s years of resolution to be had here, and I owe John <span style="text-decoration: line-through;">the game </span>a good resolution.</p>
<p>I cut the bastard free.</p>
<p>He runs. Slowly, but it&#8217;s all he&#8217;s got left.</p>
<p>I follow, throwing punches, and forcing him towards the river&#8217;s edge.</p>
<p>He realises what&#8217;s at stake, and the fight turns briefly, as he battles out of the shallow water, and tries to run for high ground.</p>
<p>It doesn&#8217;t work.</p>
<p>The fighting begins again, in earnest, and we&#8217;re battling knee deep in the water. He goes down for the count, but pulls himself up, and out of drowning.  We trade blows again, and he&#8217;s reeling backwards, deeper into the river. I follow, oblivious to the currents as the water flow past my waist.  A swing and a miss, and then,  I realise that this is how it will end.  Mano e mano, on the  banks of a river, no witness, no glory.</p>
<p>I speak, forcefully, clearly, and with the legacy of my father&#8217;s death behind me.</p>
<p>&#8220;My name is Jack Marsden. Remember that&#8221;</p>
<p>Two more punches, and he drops into the river, never to rise again.</p>
<p>[/end transcript]</p>
<p>Seriously, that was one of the most satisfying endings for a story/game/ANYTHING that gave me a sense of resolution like none other.</p>
<p>I&#8217;m not going to bother closing out the storyline as it&#8217;s forced to occur, I&#8217;m far far too happy with this as the conclusion.  Even moments where the AI just stopped, and stood, waist deep in the water for a moment had a certain poignant feel of desperation and resignation. This was an old man fighting for his life, and knowing that it wasn&#8217;t going to end well, he was going to face retribution from the son of the man he killed, and yet, barring for a brief few moments, the fight was never certain. He got shots away from a pistol, a rifle, landed good punches, got up when it looked over, and even at the very last, I waited on that riverbank for a few moments, holding my breath before I sure it was over, and he wasn&#8217;t coming back.</p>
<p>Damn.</p>
<p>This is what gaming is heading towards.  Deep emotion experiences, powerful moments, and the storytelling that you create in the world that&#8217;s shared by the designers.</p>
<p>Hot damn. Sandbox end for the win.</p>
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