300 Posts, and a social media archive comment

According to a US survey by Careerbuilder.com (source, marketing charts) – 45% – so nearly half, of employers check up on potential staff on social networks.

Nearly half of employers look up job candidates on social networks…but your tweets are probably safe

http://www.socialmediatoday.com/SMC/122992

Mon Sep 14 2009 21:18:28 GMT+1000 (AUS Eastern Standard Time)

Welcome to the albatross.  This blog has been a chronicle of ideas, some sound, some bad, some plain wrong, and others just simply plain.  It’s hosted the controversial rebuttal to the Pear Analytics, a complete mundane ad for a seminar, and a ludicrious treaty on Ewoks in short succession.  In that regard, it’s a good reflection of my life, my work and my odd habit of deeply analysing pop culture for eosteric outcomes.

But it’s not me. This is no more a case study in Stephen Dann than my facebook page, livejournal, twitter, e-mail, sock drawer or publications record is a true and accurate version of who I am, what I’d be like to have as an employee, and how I’d fit into your corporate environment.  If you think it is, I’d suggest re-reading the HR coursework until you come across the criticisms of single item metrics, and the limited value of profiling based on personality tests to develop effective work place staff profiles.

I put things on this site at my discretion, and quite frequently, I’m not that discrete.  The Trebuchet List stands as a proud testament to my own recognition that I have limits, weaknesses, and no earthly legitimate use for a trebuchet.  The stories I tell about escaping from security are there to inform, entertain, and maybe pass on a trick or two to a new generation.  What do I think they say about me to potential employers?  It says that I have a risk taking profile, that I can think laterally, and that I probably shouldn’t be left unsupervised in the Classics Museum at night.  That, or I’ve got the creative streak to talk my way out of trouble, and the controlled risk adherance that makes me a good researcher because I’ll try something new, unique, and within the bounds of my own limits.

And what don’t employers want to see on there? 53% of bosses that trawl through social media turned people down for posting “provocative or inappropriate photographs” (inappropriate according to who?) while 44% didn’t give someone a job because they were drinking or using drugs.

Nearly half of employers look up job candidates on social networks…but your tweets are probably safe

http://www.socialmediatoday.com/SMC/122992

Mostly though, what I think it says to potential employers is that they should be asking themselves why they’re running background checks in Google.  If you wouldn’t pull a  police profile or hire a private detective, then don’t do the amateur equivalent of snooping a Facebook profile, or camping a blog, twitter stream or other social media  site.  If you’re going to sack someone for having too much of a good time at a party on the weekend, stop and ask whether you had paid them overtime to behave in your chosen manner after work finished.  If you didn’t, then you don’t own that time.  It’s a job that extends from the start of the shift to the end of the shift, and if you’re not paying, you’re not in control of the employee’s afterwork and extra curricular activity.   You want that control? Buy it.

As we get more data into our permanent records on the internet, there’s also going to be a shift in how we view the debris of our youth, and the detritus of our social activity.   Sure, my Facebook page clearly shows that I play Bejewelled during office hours.  It also shows that my office hours for research have stretched well beyond the mandated 40 hour working week we expect to perform for the pay cheque.   Do we hear stories of the bosses who promoted the employee because they updated Facebook to say “Working back late with the team to get this project out on time”, or Twittered “Can’t make the booze up. Deadlines take priority”.

No?

Why not? If we’re going to sack because of social media, we have to be prepared to promote and praise on the face value of the same messages we’d use for dismissing someone. (And my advice for young players is to post work-positive related tweets, status updates and corporate function photos when you’re applying for work. If they’re going to be sneaky and google you, be sneakier and lay out the best social media PR traps)

Now if anyone needs me, it’s late evening on a weeknight and I’m going to do some awesome project work for this killer excellent employer of mine.

#Trebuchet List Update

Added to prohibited items….
Remote controlled animals, up to and including any form of radio controlled spiders, raptors, furred, feathered or winged creature. Especially any remote controlled spiders.
Exemption: Excludes hippogryphs, and any fish controlled whilst using telepathy.

Measuring clout.

Not everything measurable needs to be measured.

The data exists.  The mechanisms exists.The nanosecond it’s measured, measurable, and codified, it will be gamed. Gaming will lead to spam, spam will lead to Clout Optimisation Engineering.

Let it be invisible. Let it exist, and let it sit out in the clouds as the known unknown, so those with real clout can exert it, and those who would game the clout metrics desert it in favour of something measured and measurable.  After all, management is the art of doing what is measurable, and measuring only that which you’ve done in measurable ways.

If you’ve got clout, you don’t need clout ranks. If you’re lacking clout, then no Google Clout Rank index will make a difference.

Forthcoming event: QUT Public Seminar September 4

“Concept to Practice: Road testing a definition of social marketing in practice.”

This presentation focuses on the continued development of the definition of social marketing presented at the 2008 World Social Marketing Conference. This overviews the development of the definition, and the subsequent field trials of the definition as a function framework for academic peer review research, development of pedagogical frameworks and field implementation as the guiding principles of a DrinkWise social marketing campaign.

As social marketing is an applied living discipline, each and every definition represents an attempt to draw a lines in the shifting sands of contemporary practice in order to specify what is (and equally, what is not) a core element of marketing thought.  Establishing a new social marketing definition in a highly competitive intellectual field presents a conflicting set of challenges compared to preparing the definition for field trials as a pragmatic set of business and non business guidelines

DATE: Friday 4th September (Please RSVP by Wednesday 2nd September)
TIME: 12.00 – 1.30pm
Contact: Associate Professor Rebekah Russell-Bennett
VENUE:  Z1004, Z Block, QUT Gardens Point Campus
Phone: 313 82894
Email: rebekah.bennett@qut.edu.au

For details go to: http://www.bus.qut.edu.au/faculty/schools/ampr/research/seminars/index.jsp#sept1

District 9: A statement

Start with this comment from CoffeeandInk “If you’re going to argue about a text’s metaphorical or allegorical representations of race, you may want to take a look at how it treats actual people of color before forming your conclusions about the subversion of racial stereotypes.”

Move onto “The people and their cultures: POC and the movies” from Angry Black Woman.

Follow it up with Willow at Seeking Avalon with “The Alien Cockroaches”

Then this post District 9 is racist [Alternate Perspective] by Nicole Stamp (original post here) guest writing at Racialicious

Then go read “What These People Need Is a Honky

If you’re good with the film, that’s your call.  I’m not, and as  I said to @jennifergearing.  “I believe District9 can be summed up as Stuff White People Like”.

I don’t want to participate in this film, its financial success, or even in the underground credibility that it can gain from downloads and piracy. District9 had me put off at the trailer.   It’s not edgy. It’s not revolutionary. It’s not the sudden shock revelation political movie of the period.  It’s another rehash of the same old story of a white guy saving the day, non-white people being bad, and everything having an ending in audience tested satisfactory outcomes.

BTW: Before anyone starts with the “You have to watch it”, let me tell you a story about Quentin Tarintino films.  I went to Kill Bill 1 to “give him another chance”. Then I realised that fundamentally, I wasn’t giving anything another chance, because what I didn’t like about his previous work was still there on the big screen. Effectively, I was steadfastly supporting the same thing I didn’t like previously. So I refuse to “give things a chance” when they’re the same thing I don’t want, didn’t want last time, and don’t want next time. If Hollywood wants to give me another chance, they could start with films that don’t tread down the same tired race cliches and worn out tropes.