http://www.mc-attack.de/
A curious thing, the advertising game. Particularly when you look beyond the initial message, and ponder what it could mean that your role in the video game is to destroy hamburgers, with coins, whilst they advance on the Golden Arches(TM) logo…and if the hamburger comes into contact with you, your character dies.
Hamburgers attack. You defend. [...]
Posts tagged ‘metaphor’
Pop won’t eat itself: McDonalds “Mac-attack” Advergame promotes anti-hamburger sentiment
March 8th, 2008
Allergen advice: Blog contents may contain peanuts, tree nuts, crustaceans, meat and meat related by products, caffeine and infrequent references to badgers. This site may not be suitable for mythical creatures prone to dwelling under bridges and operating toll collecting systems on passing goats.
This blog was produced on systems that also process 80s music, boybands and marketing textbooks
This blog was produced on systems that also process 80s music, boybands and marketing textbooks
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