There is no single strategy or magic bullet approach to using political marketing for electoral success – instead, the political marketer needs to balance the various aspects of the campaign to be able to meet the opponent’s challenge, and respond accordingly.
Posts tagged ‘rock-paper-scissors marketing’
Rock, Paper, Scissors and Political Marketing
January 18th, 2008
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This blog was produced on systems that also process 80s music, boybands and marketing textbooks
This blog was produced on systems that also process 80s music, boybands and marketing textbooks
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